The Little Market is a 501(c)(3) nonprofit organization dedicated to the economic self-sufficiency of women worldwide through dignified income opportunities, founded by Lauren Conrad and Hannah Svkarla in 2012. As Social Media Manager I spearheaded and executed successful growth-focused strategies for each of our social channels, converting engagement into sales and building an active, authentic community.
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In just one year, I helped grow the community by over 40k and raised the overall engagement rate to 3.5% in Q3! On the day-to-day, I managed a team of copywriters, interns, and graphic designers through campaigns, photoshoots, product launches, and major media opportunities including highly publicized events with A-list celebrity attendees and a segment on The Home Edit on Netflix.
825,606 net followers
click each image to view live post
campaigns
The Home Edit Netflix Feature
Giveaway with Sarah Michelle Gellar + Senreve
The Great Giveback with Melissa McCarthy
New Raffia Bag Collection Launch
photos & reels by lorraine
how it's made: reusable gift wrap
92.9k views. 3k likes.
two ways to wrap gifts
52.1k views. 790 likes.
new handmade raffia bags launch
39.6k views. 594 likes.
recap of international women's day event
106k views. 1.2k likes.
summer bar table setting
23.3k views. 366 likes.
outdoor table setting
30.7k views. 860 comments.
press
The Great Giveback with Melissa McCarthy (People)
International Women's Day Puncheon (People)
Don't Ban Equality Reproductive Rights Initiative (Nylon)
64 Beauty Brands Taking a Stand Against Antiabortion Laws (Popsugar)
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click to view email campaigns